Privacy Policy

Welcome to Dextelite.

Look, we’re going to be straight with you about privacy. We collect what we actually need to do the work. We protect it like it’s our own. And we don’t sell it to anyone, ever.

Your privacy isn’t just some checkbox we tick off for legal compliance. It’s how we believe businesses should operate. This policy explains exactly what we do with your information when you use our site or work with us.

What Information We Collect

Information You Share With Us

When you reach out or partner with us, we collect the basics to get work done:

  • Contact details: Name, email address, company name
  • Business information: Your industry, marketing goals, current challenges, budget expectations
  • Project specifics: Campaign briefs, target audiences, competitor info, brand guidelines
  • Communication records: Emails, meeting notes, strategy discussions, feedback
  • Account access: Login credentials for platforms we manage (Google Ads, Facebook Business Manager, Analytics, Search Console)

We don’t ask for unnecessary data. If we’re asking, it’s because we need it to deliver results.

Information We Collect Automatically

When you browse our website, we track standard analytics:

  • Technical data: IP address, browser type, device info, operating system
  • Browsing behavior: Pages viewed, time on site, navigation patterns, referral sources
  • Interaction data: Form submissions, downloads, button clicks

We use cookies and similar tracking technologies. Standard stuff for understanding how people use our site and making it better.

Your browser can block cookies. Most browsers let you reject or delete cookies. Check your browser settings. Blocking cookies might affect how our site works, but you’re in control.

How We Use Your Information

Here’s what we do with your information:

Service Delivery

Running your campaigns, optimizing your SEO, managing your ads, creating content, analyzing performance, reporting results. The work you hired us for.

Communication

Responding to inquiries, scheduling meetings, sharing updates, sending reports, discussing strategy. Keeping you in the loop.

Business Operations

Invoicing, contract management, project planning, team coordination. Running a business.

Improvement

Analyzing website performance, understanding user behavior, testing new features, fixing bugs. Making our site and services better.

Legal Compliance

Meeting tax requirements, responding to legal requests, protecting against fraud. Doing what the law requires.

How We Share Your Information

We don’t sell your data. Period.

But we do share with specific parties when necessary:

Service Providers & Tools

We use third-party platforms to deliver services:

  • Analytics: Google Analytics, Hotjar for website behavior
  • Email & Communication: Email marketing platforms, CRM systems
  • Advertising Platforms: Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager
  • Project Management: Tools for collaboration and workflow
  • Hosting & Infrastructure: Website hosting, cloud storage, CDNs

These providers only get access to data necessary for their specific function. They’re contractually bound to protect your information.

Legal Requirements

We disclose information when legally required: court orders, legal processes, government investigations, compliance with tax laws, protection against fraud or illegal activity.

We push back on overly broad requests, but we comply with valid legal obligations.

Business Transfers

If Dextelite is acquired, merges, or sells assets, your information may transfer to the new entity. You’ll be notified. The new owner must honor this privacy policy or get your consent for changes.

With Your Consent

Sometimes we want to showcase our work, case studies, testimonials, portfolio pieces. We always ask first. Always get approval. You control what we share publicly.

Data Security

We take security seriously:

  • Encryption: Data in transit is encrypted (SSL/TLS)
  • Access controls: Limited team access based on need-to-know
  • Secure storage: Industry-standard databases and storage systems
  • Regular updates: Security patches, software updates, vulnerability monitoring
  • Password policies: Strong authentication for all platforms

 

But no system is 100% secure. We do our part. You should too, strong passwords, careful with access, report suspicious activity.

Your Rights & Choices

You’re in control of your data:

Access & Correction

Want to see what we have? Want to update outdated info? Email harsh@dextelite.com and we’ll provide access or make corrections.

Deletion

Want us to delete your data? We’ll do it, subject to legal retention requirements (tax records, contracts, etc.). Some data we’re required to keep.

Marketing Opt-Out

Every marketing email has an unsubscribe link. One click. You’re out. Or email harsh@dextelite.com to opt out of all marketing.

Cookie Control

Disable cookies through your browser settings. Check your browser’s help section for instructions.

Data Portability

Want your data in a portable format? We can provide it in common formats like CSV or PDF.

To exercise any rights: Email harsh@dextelite.com with your request. We’ll respond within 30 days.

Data Retention

We keep data as long as necessary:

  • Active clients: Throughout the partnership and for reasonable time after for records
  • Past clients: Typically 3-5 years for business records, tax compliance, and reference
  • Marketing contacts: Until you unsubscribe or request deletion
  • Legal requirements: As long as law requires

When data’s no longer needed, we delete or anonymize it.

Third-Party Links & Services

Our website links to external resources, blogs, tools, partner sites. We don’t control those sites. They have their own privacy policies. Read them. We’re not responsible for their practices.

Children’s Privacy

Our services are B2B. We don’t knowingly collect information from anyone under 18. If we discover we have, we delete it immediately.

International Data Transfers

We’re based in India. If you’re outside India and use our services, your data may be transferred to India. By using our services, you consent to this transfer.

Changes to This Policy

Digital marketing evolves. Privacy practices evolve. We update this policy when needed.

  • Minor changes: Posted here with updated date
  • Major changes: Direct email notification to active clients and contacts

Check this page periodically. We’ll keep the “Last Updated” date current.

Contact Us

Questions about privacy? Concerns about your data? Want to exercise your rights?

 

We respond to privacy inquiries within 48 hours on business days.

We strive to make our clients happy​

So, let's be happy together​